The Unofficial Shopify Podcast Building Community Through Challenges
Feb 22, 2022
43:11
Alicia Reynoso began selling online 7 years ago and has since built and exited an 8-figure brand on Amazon and Shopify.
It wasn't until she launched her free 60 Day Challenge that she was able to grow a hyper engaged community around her brand. With this challenge and community of super fans, Alicia was able to scale their business, increase their customer lifetime value, generate an endless amount of UGC and differentiate themselves from the competition.
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