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Career Contessa
6 Lesser-Known LinkedIn Profile Tips for Personal Branding, Job Searching, and Networking
Sep 5, 2023
Join LinkedIn trainer Lyssa Leigh Jackson as she unpacks six game-changing tips for optimizing your LinkedIn profile. Learn how to enhance your personal brand and strategically use keywords to attract recruiters. Discover the power of storytelling in your profile and explore the often-overlooked features like the 'About' section. Jackson also dives into balancing personal branding with wellness, ensuring you thrive while job searching. Get ready to elevate your networking game with actionable insights!
41:36
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Quick takeaways
- Personal branding is essential for conveying your professional narrative, helping in job searches and building deeper connections across industries.
- Optimizing your LinkedIn profile features, including the headline and skills section, significantly enhances your visibility to recruiters and potential employers.
Deep dives
The Importance of Personal Branding
Personal branding is crucial in today's job market, as it helps individuals authentically convey who they are and what they aim to achieve. It involves articulating your skills and experiences to create a coherent narrative that resonates with potential employers and network connections. The transition from retail to tech, for instance, can be facilitated by leveraging personal branding strategies, showcasing achievements in a way that aligns with the desired industry. This approach not only aids job searching but also builds a professional identity that can foster deeper connections in various sectors.
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