Ashwini is the founder and CEO of Mad Street Den, a Computer Vision & Artificial Intelligence Company building the AI architecture of the future. She is also the founder and CEO of Vue.ai. Ashwini spoke about building deep tech startups, finding product market fit and more in her interview with Roshan Cariappa.

Key Highlights of this episode:

00:00 Introduction

01:02 Founding journey & Key Milestones of Mad Street Den

04:27 Vertical integration vs horizontal integration of services

08:48 Ashwini's work as an interaction designer

13:45 Focussing on 2 different products

17:00 Building an Enterprise Company

21:27 Building a Deep Tech Enterprise Startup

25:15 Finding Product Market Fit

32:04 Importance of storytelling for founders

37:00 Empowering teams to enable customer success

41:16 Hiring in SaaS

44:48 Learning from Working through Covid

47:46 Evolution of SaaS ecosystem and Founders in SaaS

51:12 Advice for founders on their 0-1 Journey

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Connect with Ashwini:

Linkedin: https://www.linkedin.com/in/ashwiniasokan/

Twitter: https://twitter.com/LadyAshBorg

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Connect with Us:

Linkedin: https://www.linkedin.com/company/startupoperator

Twitter: https://twitter.com/OperatorStartup

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EP 98 : Building a Deep Tech Startup | Ashwini Asokan (Founder & CEO, Mad Street Den)