Episode 131: From Immigrant to Thriving Chicago Real Estate Broker Via the Power of Marketing with Aram Ghazaryan

Mar 31, 2022

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Want to know how to take your real estate marketing to the next level to grow your business? Our guest Aram Ghazaryan provides insight on how to differentiate yourself from your competition!

Aram explains his tremendous story of how he got into real estate at the young age of 21 and methods used to achieve great success after 5 years in the business! He shares how to consistently put out engaging social media content and the importance of connecting with followers on an emotional level. He talks cold-calling as a new agent, flipping for the first time, and becoming a source of knowledge for many Chicago neighborhoods and its suburbs. Aram closes by talking about how he is executing real estate transactions and how he is able to be an asset for his clients!

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Connect with Mark and Tom: StraightUpChicagoInvestor.com

Email the Show: StraightUpChicagoInvestor@gmail.com

Guest: Aram Ghazaryan from RE/MAX | Instagram | Aram's Other Pages

Sponsors: Kiser Group, GC Reality, and Prime Lending

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Guest Questions

03:41 House Provider Tip: Be mindful that the higher rents that come with the CHA Mobility Program can go away - underwrite deals using market rents!

04:10 Intro to our guest, Aram Ghazaryan!

06:05 How is volatility being seen in the lending market?

07:04 How did Aram decide to jump into real estate at the young age of 21?

09:25 How did Aram's perspective on opportunity for success change when he moved to the United States?

10:47 What were Aram's first thoughts on Chicago?

12:23 How did Aram get his first deal as a broker?

13:55 What are some of the lessons learned from cold calling?

16:05 How did Aram develop his social media marketing?

20:22 How is Aram translating his following on social media to his real estate business?

23:40 How did Aram acquire knowledge on so many different suburbs?

25:10 How does an introvert work up the courage to put themselves out there for marketing?

27:44 How is Aram translating lead generation to being an asset and executing for his clients?

32:22 How does Aram deal with buyers looking to low-ball sellers and how does he set expectations?

34:34 Is Aram doing all the marketing himself or outsourcing?

35:52 How did Aram start flipping and what are some of the lessons learned so far?

40:28 What are the projected numbers on Aram's first flip?

Wrap Up Questions

43:38 What is Aram's competitive advantage?

44:56 What is the one piece of advice for new investors looking to buy their first property in Chicago?

45:22 What do you do for fun?

45:55 Good book, podcast, or self development activity that you would recommend?

47:11 Local Network Recommendation?

48:34 How can the listeners learn more about you and provide value to you?

That's our show! Thanks for listening!

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Production House: Flint Stone Media