39. A Rare Look & Smell Inside Firmenich (w/ Firmenich Perfumer Alexis Grugeon and Evaluator Ségolène Dewey)

Getting an inside look at what really goes down at a Fragrance house is rare, but this week, we’ve done it. I am so honored to be joined by Firmenich Perfumer Alexis Grugeon (creator of hit scents like Ariana Grande R.E.M. and Polo Sport Fresh) and Fragrance Development Manager Segolene Dewey (TFF Notables Class of 2022). You will learn about what they each do, how they work together (and apart), their backgrounds and educations that led them to where they are today, plus(!) we get a special, intimate look at 7 of Firmenich’s most iconic creations over the last thirty years including the personal stories, social contexts, and processes of how they were created.

FRAGS MENTIONED:

Glossier You, Aerin, Polo Sport Fresh Ralph Lauren, Hermès Vetiver Tonka, Dior Homme, Zegna Verdigris, Zegna Cyprium, Calvin Klein CKOne, Estee Lauder Pleasures, D&G Light Blue, Marc Jacobs Daisy, Maison Margiela Replica Beach Walk, Yves Saint Laurent Black Opium, Baccarat Rouge 540

FOLLOW OUR GUESTS: @firmenichfine @sigolean @alexisgrugeon

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EMMA’S TIKTOK: @emma_vern