#706. Smarter Segmentation for Higher Converting outreach with Jason Bay

Follow the money. The riches are in the niches. In this episode of the Sales Secrets podcast, Brandon Bornancin and Jason Bay talk about making the most of your sales list through creating lookalike audiences and smarter segmentation. Be sure to understand why a particular list works, capture the characteristics of the prospects on the list, then take off from there. Pretty soon, you should be on the path to success.

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SHOW DESCRIPTION

Brandon Bornancin is a serial salesperson, entrepreneur, and founder of Seamless.AI. Twice a week, Brandon interviews the world’s top sales experts like Jill Konrath, Aaron Ross, John Barrows, Trish Bertuzzi, Mark Hunter, Anthony Iannarino, and many more -- to uncover actionable strategies, playbooks, tips, and insights you can use to generate more revenue and close more business. If you want to learn the most powerful sales secrets from the top sales experts in the world, Sales Secrets From The Top 1% is the place to find them.

SALES SECRET FROM THE TOP 1%

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ABOUT BRANDON

Brandon Bornancin is a serial salesperson (over $100M in sales deals), multi-million dollar sales tech entrepreneur, motivational sales speaker, international sales DJ (DJ NoQ5), and sales author who is obsessed with helping you maximize your sales success.

Mr. Bornancin is currently the CEO & Founder at Seamless.AI delivering the world’s best sales leads. Over 10,000+ companies use Seamless.ai to generate millions in sales at companies like Google, Amazon, Facebook, Slack, Dell, Oracle & many others.

Mr. Bornancin is also the author of "Sales Secrets From The Top 1%" where the world's best sales experts share their secrets to sales success and author of “The Ultimate Guide To Overcoming Sales Objections.”

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