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Marketing Week
This Much I Learned: Virgin Media O2 and VCCP on their long-lasting relationship
Feb 3, 2025
48:49
Virgin Media O2's marketing director Simon Valcarcel and founder of VCCP, Marketing Week's Agency of the Year, Charles Vallance discuss the importance of honesty, consistency and how they've kept things "fresh" during a 23-year client/agency relationship.
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