From Mascots to Mindset: The Wild Journey of Sports Marketing with Amber Lilyestrom

Amber Lilyestrom is not your average sports marketer. From her college days to leading her own company, she's defied expectations at every turn. In this episode, Amber shares the secrets behind her success, from the importance of strong relationships to the thrill of skydiving a game ball. Discover how she navigated the challenges of the sports industry, balanced a demanding career with family life, and ultimately redefined what it means to be a leader in sports marketing.

She'll share how setbacks fueled her determination and how she turned obstacles into opportunities. Whether you're a seasoned pro or just starting out in the sports industry, this episode offers invaluable insights and a front-row seat to the mind of a true marketing maverick.

Learn more about Amber:
Amber Lilyestrom is a business mentor, branding expert, author and speaker renowned for her expertise in business energetics and brand alchemy. Her work has been featured by Forbes, Entrepreneur, SUCCESS, Tony Robbins’ & Dean Graziosi’s Mastermind.com, Mindvalley and Working Mother Magazine. As the host of The IGNITE Your Dream podcast and author of books, Master Your Money Mind & Paddle Home, Amber empowers her clients to achieve quantum leaps in their businesses.

Through her transformational programs, business energy readings & mentorship experiences, Amber has served thousands of lives worldwide and helps her clients realize more meaningful results, leveraging a balanced approach to life and business expansion. Her introspective methods serve as a catalyst for profound transformation and powerful activation within organizations, small businesses and beyond.

Amber spent 10 years working in higher education as the Associate Athletic Director for Marketing & Strategic Initiatives at the University of New Hampshire prior to launching her business. She played an integral role in managing and expanding the UNH Wildcats brand, where she taught sports marketing and mentored student interns. She was also recognized as one of the top sports marketing professionals in the US before she left to launch her company in 2014.

Amber's Links:

Instagram: instagram.com/amberlilyestrom

Website: https://amberlilyestrom.com/

Connect with Veronica on Instagram: https://www.instagram.com/vromney/

If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/

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