86. The Shift in B2B Sales. Insert the PreSales Professional w/James Kaikis

This week on the PreSales Podcast, James highlights the shift in b2b sales and how the PreSales professional is more important than ever. According to LinkedIn's State of Sales in 2021 report, 65% of sellers always say that they put the buyers first but only 23% of buyers agree with that statement. Listen in on why James and PSC believe that PreSales Professionals are future of Sales.