
CFO 4.0 - The Future of Finance
221. CFO Stories: Behind the Numbers Leading Finance in High-Growth SMEs with Gemma Doran
Apr 8, 2025
45:17
In this episode of CFO 4.0, Hannah Munro speaks with Gemma Doran, CFO at Savea Technology Ltd, about the realities of leading finance in high-growth SMEs. From her unexpected start in journalism to managing multi-million-pound fundraises, Gemma reflects on what it takes to thrive as a CFO in fast-moving environments, how to balance optimism with realism in forecasting, and why adaptability and clarity are vital when raising capital.
In this episode, Gemma discusses
- Her career journey from politics and journalism to finance leadership
- The pros and cons of different funding types, including SAFE and ASA
- Why micro-level cashflow management is essential in SMEs
- The true cost and complexity of fundraising for growth
- Forecasting with flexibility in uncertain economic climates
- The importance of team development, communication and stakeholder buy-in
Links mentioned
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