#622: Jen Gottlieb’s Guide To Be Seen, Build Credibility, Influence & Authority

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Nov 2, 2023

Jen Gottlieb, a master in personal branding, shares strategies for building credibility and influence in your field. Topics include mindset shifts for increased visibility, tips for tapping into creativity, effective networking strategies, and fostering relationships with media contacts.

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ADVICE

HOPE Strategy Eases Visibility Fear

Use the HOPE acronym: Help One Person Every day to overcome fear of being seen.
Imagine speaking to one friend on camera to reduce anxiety and focus on value.

ADVICE

Gamify Networking with Goals

Set clear, achievable goals before networking, like taking five selfies with attendees.
Use the goal completion as a reason to leave and follow up by providing value based on conversations.

ADVICE

Top 20 Tool for Media Relations

Create a list of 20 contacts and score them on willingness to help and influence.
Provide value before asking for favors, then reach out to highest scored for media opportunities.

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Mastering personal branding, networking, and media relationships to become the go-to person in your field with Jen Gottlieb.

You've got a killer product, streamlined processes, and top-notch marketing, but there's one thing missing: that real-deal genuine connection with your clients. Without an authenticity factor, there's no way that your brand can reach its fullest potential. But don't worry, I’ve got you!

In this episode, you're getting all the expert advice you need to shine your brightest and become the go-to person in your field.

The fabulous Jen Gottlieb joins me today to share her invaluable wisdom on showing up authentically and making a lasting impression on your clients. You’re in the BEST hands with the queen of personal branding and a true powerhouse connector!

Showing up in your business isn't just about being on camera or using social media. That's why Jen dives into some tactical strategies from her new book, "Be Seen."

We're talking in-person AND online networking, building relationships with media contacts, overcoming rejection, and creating a thriving community. Get ready because you're going to be making a mark in your industry in no time!

We dig into:

7:46: Mindset shifts to increase your visibility
11:56: Tips for tapping into your creativity and the uniqueness of your business
17:29: Effective strategies for networking in physical and online environments
22:18: A super simple and tactical exercise for fostering relationships with media contacts
28:36: Taking action on the thing you’re most afraid to do
31:32: The first steps of creating and sustaining an engaged community
43:27: A real-life case study that proves anyone can make a difference

This conversation is an absolute goldmine of insider insights that will give your business that edge you’ve been craving. Tune in now to make sure your gifts never go unnoticed!

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