All Things Book Marketing Frankfurt Book Fair Recap With Corine Moulder and Sarah Miniaci
Oct 30, 2018
38:03
Smith Publicity Vice President of Business Development Corinne Moulder and Senior Publicist and Business Development Associate Sarah Miniaci attended the Frankfurt Book Fair. In this episode, they talk about their experience at this massive book industry event and offer insights into important industry trends under discussion at Frankfurt.
Corinne and Sarah had over 25 meetings with Smith Publicity clients and various industry vendors, walking over eight miles a day between multiple halls.
Topics discussed include:
* The rise of self-publishing and hybrid publishing in Germany
* The increasing popularity of audio books
* The emphasis on diversity and inclusion in publishing
* Politics and publishing - How the landscape of politically oriented books is changing
The differences between the Frankfurt Book Fair and shows such as BookExpo in the U.S., and what authors should understand about the different types of fairs as they venture into publishing, book marketing campaigns and book publicity initiatives.
Corinne and Sarah had over 25 meetings with Smith Publicity clients and various industry vendors, walking over eight miles a day between multiple halls.
Topics discussed include:
* The rise of self-publishing and hybrid publishing in Germany
* The increasing popularity of audio books
* The emphasis on diversity and inclusion in publishing
* Politics and publishing - How the landscape of politically oriented books is changing
The differences between the Frankfurt Book Fair and shows such as BookExpo in the U.S., and what authors should understand about the different types of fairs as they venture into publishing, book marketing campaigns and book publicity initiatives.