Marketplace All-in-One Black-owned businesses weather yo-yoing support
Jun 19, 2025
The podcast dives into the rollercoaster of support for Black-owned businesses since the surge in social justice activism. It shares personal stories from owners navigating inconsistent consumer engagement and the impact on their financial futures. The discussion also highlights the effects of filming relocations on local economies, particularly in Los Angeles. A focus on Chili John's, a historic restaurant, reveals how innovative strategies, like launching a tap room, aim to thrive despite industry slowdowns.
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Yo-Yo Effect on Black Businesses
- Frankisha Watkins experienced a boom in foot traffic and sales at her beauty supply store after social media pushed support for Black-owned businesses.
- The surge lasted about five months before fading, causing her to close one location.
Impact of Fluctuating Support
- The unpredictable support causes late payments and missed payrolls for small business owners.
- Business owners need stable cash flow to make reliable operational decisions like hiring and purchasing.
Cautious Optimism After Growth
- Sherard Duvall grew his Black-owned media company with increased client interest in minority partnerships after George Floyd's murder.
- This year, client interest waned and he plans to be cautious with partnership offers going forward.