"How do I use Google Analytics?" you ask. Well, it's not a simple answer. There are a lot of different reports that can be used to find the answer to any given question!
Because Google Analytics is the most comprehensive free web analytics tool available, you can use it to track visitors, evaluate marketing campaigns, and understand your website performance.
What reports are you using to make data-driven decisions in your business?
Full show notes are available at https://www.the516collaborative.com/podcast/24.