The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving 568: The one thing every consulting case study must produce (Strategy Skills classics)
Jul 14, 2025
Dive into the essentials of consulting case studies, where delivering meaningful insights takes center stage. Discover the power of presenting crucial information on a single slide to cut through the clutter. The discussion critiques the pitfalls of overly detailed presentations, highlighting the art of simplifying complex ideas. Learn how clarity is key to engaging clients and avoiding information overload. This episode is packed with strategies to maximize impact and ensure your case studies resonate.
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One Slide, One Key Insight
- Focus on presenting the key insight of a case study in one slide instead of many slides filled with unnecessary details.
- Executives value clear, concise insights over large decks that obscure the main message.
Prioritize Insight Over Templates
- Avoid using standard templates if they do not allow you to convey the key insight effectively in one slide.
- Break the habit of using many slides just to show work; focus on the usefulness of your message.
Avoid Overloading Clients
- Don't overwhelm clients with extensive analyses and numerous slides without clear hypotheses or insights.
- Deliver clear messages to avoid making clients read dense, tiny text without understanding the value.