Luxury doesn’t play by the rules of traditional marketing, it rewrites them entirely.

In this episode, we dive into the fascinating (anti)-marketing laws of luxury that keep the industry exclusive, aspirational, and unlike anything else.

Why do true luxury brands avoid discounts, embrace imperfections, and let creators, not consumers, lead the way?
How does scarcity fuel desire?
Why does waiting actually make luxury more desirable?

We’ll break it all down. Join us for this deep dive into the anti-laws of luxury!

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Disclaimer:
Nothing in this podcast can be considered financial advice. This is for educational purposes only. We may hold positions in the businesses discussed. Do your own research.

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