SFF 2025 - Why Trust, Not Intelligence, is Key to AI Success - Ben Stein - CEO at Staple.ai

Artificial intelligence is reshaping how information is created, processed, and acted upon, but it is also eroding the foundations of trust that business systems have relied on for decades. In the past, documents, signatures, and deterministic software offered predictable and auditable outputs.

In this episode of ATP recorded at SFF 2025, Ben Stein, the CEO of Staple.ai, explains, this shift from predictable, rules-based systems to probabilistic, black-box models has created a widening “trust gap”, one that becomes especially dangerous in domains like finance, insurance, or government, where proof matters more than almost anything.

Some of the topics that Ben discussed in detail:

• Artificial intelligence execution is abundant, but trust remains scarce. The isn’t about what AI can technically do, it’s about what we can confidently rely on when the stakes are high.
• In many cases, artificial intelligence is not merely hallucinating, it’s industrializing fraud.
• Systematic trust cannot be bolted on later. It has to start at the data layer.
• Meta-structured data, a cryptographic marker embedded directly into a file, is the source for embedded data trust.
• Trust will become a competitive advantage.