Big Technology Podcast Why Facebook Will Keep Building For Kids — With Michael Sayman
Oct 6, 2021
Michael Sayman, a former Facebook product manager and author of "App Kid," shares his journey from math class recruit to innovator targeting young users. He discusses why Facebook is determined to create products for kids, emphasizing the delicate balance between user experience and market pressure. Sayman reflects on the ethical challenges of social media, particularly around issues of body image, and explores the evolving landscape of youth engagement. With insightful anecdotes and a glimpse into the company's internal dynamics, he sheds light on the future of platforms like Instagram for children.
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Youngest Facebook PM
- Michael Sayman, at 16, built successful apps and caught Mark Zuckerberg's attention.
- Recruited to Facebook at 17, his parents initially signed his contract.
Generational Divide
- Facebook, like traditional media companies, seeks to understand the next generation of users.
- They realized teens don't automatically adopt their parents' platforms.
Tweens: Untapped Audience
- Facebook acknowledges tweens as a valuable, untapped audience, contrasting their public statements.
- This suggests a focus on growth over potential negative consequences.
