How do you validate a startup idea without spending a cent on tech?
By being scrappy, fast, and obsessed with solving a real problem.
In this 8-minute episode, we hear how Tessa Clarke and her co-founder tested Olio with just a WhatsApp group—and how a simple food share (a bag of shallots!) unlocked their conviction to go all in.
Instead of raising capital for a perfect product, they built an MVP that was only slightly better than WhatsApp. But that was enough.
What followed was a surprising twist: people loved the idea so much, they had no food to share.
So they launched the Food Waste Heroes program. And now, 135,000+ trained volunteers are redistributing food across communities.
From idea to impact, this is the mindset every founder should hear.
In 8 minutes, you’ll see how the best startups begin. With simplicity, speed, and strangers.
Listen to the whole conversation with Tessa here.
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