

Does YouTube Advice ACTUALLY Work?
15 snips Feb 20, 2025
Travis and Jenn explore the evolving landscape of YouTube, discussing the rise of long-form content and its impact on viewership. They emphasize the importance of analytics in understanding audience behavior and enhancing video engagement. The duo sheds light on the balance between high-quality production and live streaming, while stressing the value of experimentation for creators. They also delve into the unpredictability of YouTube success, encouraging listeners to celebrate small wins in their creative journeys.
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YouTube on TV
- YouTube's growth on television is surpassing mobile viewership, impacting content creation.
- Longer videos benefit from higher average view durations on TV, favoring longer-form content.
Prioritize Edited Content
- Prioritize high-quality edited videos over streaming if your goal is monetization.
- Focus on what brings success and refine those skills, returning to streaming later.
Podcast Discovery
- Use YouTube as a discovery engine for your podcast.
- Upload videos of the podcast recording for better reach and searchability than just audio.