TechCrunch Industry News Tesla’s energy storage business is growing faster than any other part of the company; plus, Apple bought Israeli startup Q.AI
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Jan 30, 2026 Discussion of Tesla’s rapid growth in energy storage, including Megapack and Powerwall deployments and large deferred revenue projections. Coverage of policy, tariffs, and competitive pressures shaping storage pricing. Report on Apple’s acquisition of Israeli audio AI startup Q.AI to boost on-device audio and whispered-speech capabilities.
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Energy Storage Is Tesla's Profit Engine
- Tesla's energy storage deployments grew 48% to a record 46.7 GWh, making storage a major profit driver.
- Storage and solar now deliver nearly 25% of Tesla's gross profit with ~30% gross margins, far above vehicle margins.
Megapack Drives Visible Future Revenue
- Megapack and Powerwall product lines drove strong revenue and contributed materially to annual gross profit totals.
- Tesla expects nearly $5 billion in deferred revenue recognition this year from ongoing storage projects, signaling future revenue visibility.
Policy And Competition Are Key Headwinds
- Policy changes reduced residential tax credits for home batteries while preserving commercial credits through the mid-2030s.
- Tariffs and bill provisions could raise cell costs and falling Megapack prices suggest rising competition.