
Business Daily
Preppers: Apocalypse, now
Nov 27, 2020
Tech entrepreneur Julie Fredrickson explains her journey into prepping post-hurricane Sandy. Serial entrepreneur John Ramey discusses the failure of institutions driving more people into prepping. Social geographer Bradley Garratt highlights the global presence of preppers.
18:16
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Quick takeaways
- Prepping has transitioned from fringe to mainstream with a surge in interest, especially in the tech industry.
- Growing number of preppers seek self-sufficiency due to distrust in government institutions and a desire for control.
Deep dives
Mainstream Acceptance of Prepping
Prepping, once considered fringe, has now become mainstream with a growing number of people, especially in the tech industry, embracing it. The COVID-19 pandemic has further fueled interest in preparedness, leading to a significant increase in prepping activities.
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