The Best One Yet

🎃 “Gummy-ween” — Chocolate’s Napoleonic moment. Uniqlo’s 75/50 strategy. Plumbing & AC millionaires.

Oct 21, 2024
This week, gummies take center stage as candy companies pivot away from chocolate due to record-high prices. Uniqlo shares its secret to success with a unique pricing strategy that's turning heads in fast fashion. Meanwhile, the booming plumbing and HVAC industries are attracting serious entrepreneurial talent, proving that blue-collar success is on the rise. Plus, insights into how AI can enhance team communication, and a listener’s brilliant idea that combines travel services into one app stir excitement!
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ANECDOTE

Gummy Swap

  • Chocolate prices hit record highs in 2023, causing candy companies to swap chocolate for gummies.
  • This strategy mirrors a historical trend during the Napoleonic Wars when cocoa shortages led Italians to use hazelnuts.
INSIGHT

Swapgrade

  • The "swapflation" of ingredients, typically negative, can sometimes lead to innovation.
  • Necessity, like the chocolate shortage, breeds creativity, exemplified by Nutella's origin.
ANECDOTE

Uniqlo's Success

  • Uniqlo, despite being considered fast fashion, focuses on essential basics and a slower release cycle.
  • Their success is attributed to providing 75% of the quality for 50% of the price, a strategy similar to The Gap and Old Navy.
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