The ADHD CEO 168: How to Repurpose Like an ADHD CEO (ft. Felly)
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Apr 15, 2025 
Felly Day, a repurposing strategist and founder of FD Studio, specializes in helping entrepreneurs amplify their content strategy. She reveals her remix method, turning one idea into multiple posts seamlessly. Key insights include the importance of tailoring content for different platforms and avoiding burnout through strategic repurposing. Felly discusses how using AI can enhance creativity while maintaining a human touch. She also emphasizes the value of niching down for clarity and boosting engagement with targeted content.
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Felly's Entrepreneurial Journey
- Felly Day started entrepreneurship to escape harsh Canadian winters and support her travel lifestyle.
- She initially worked as a VA and niched down to content writing, discovering repurposing through content creation challenges.
Repetition Builds Reputation
- Repetition builds reputation and repurposing enables repeating without burnout.
- ADHD entrepreneurs can stay visible by remixing content creatively rather than repeating it exactly.
Begin Repurposing with Existing Content
- Start repurposing by reviewing your existing content and analytics to identify the best performing pieces.
- Changing perspective on content helps generate fresh new posts from the same core ideas.