#7: Porter Grieve - CEO, Co-Founder Mercury | Athlete-driven media | Reimagining the fan experience in sports | Blockchain technology and Web3’s impact | NIL and sports tech trends

Porter Grieve is building Mercury, a collegiate fan experience platform built on the bedrock of blockchain technology that uses athlete-driven media as its main marketing tool. 

Prior to Mercury, Grieve spent several years at the soccer club, AS Roma.

Chapters:

(00:00) Introduction

(03:20) Creating fan experiences and Mercury’s agenda

(07:10) Merging the worlds of Web2 and Web3

(09:30) Where is blockchain technology headed?

(13:10) Communicating innovative tech to athletic departments

(15:00) Building a media company first, paid products second

(17:25) The power of owned media and AS Roma’s tricks

(22:30) Where is NIL headed over the next 5 years?

(25:30) How Porter raised $7.5M in a bad market

(28:35) Sports Tech trends over the next year

Porter Grieve links:

Twitter: https://twitter.com/portergrieve

LinkedIn: https://www.linkedin.com/in/porter-g-9a4b8374/

Website: https://teammercury.io/

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Andrew Petcash links:

🏠 Website: https://profluence.com

✉️ Newsletter: https://www.petcashpost.com

🎙 Podcast: https://anchor.fm/andrewpetcash

🐣 Twitter: https://twitter.com/andrewpetcash

📸 Instagram: https://instagram.com/andrewpetcash

💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/

🕺 TikTok: https://www.tiktok.com/@andrewpetcash

🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/

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Thanks for listening!