The Briefing Bunnings responds: Why 'big is not bad' in the hardware industry
In this morning’s deep dive, we spoke to consumer and money expert Joel Gibson about how Bunnings has monpolised the hardware industry.
When we reached out to the hardware chain for comment, they were keen to dispute our assertion that it holds a leading stake in the market and insists big brands don’t equal bad brands.
In part two of our look at Bunnings and how it’s managed to become cemented in Australia’s cultural zeitgeist, Sacha Barbour Gatt is joined by the chain’s Managing Director, Mike Schneider.
Listen to part one on LiSTNR, Apple or Spotify now.
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