Demystifying Product Market Fit with John Doherty (#133)

This week, John Doherty returns to compare notes with Jim on a very important but often misunderstood part of business: Product Market Fit.

TOPICS DISCUSSED IN TODAY’S EPISODE

• The messy middle
• Defining product market fit
• Determining PMF
• False metrics for PMF
• Understanding churn
• Modifying pricing and packages
• What does PMF look like

Resources:

• EditorNinja
• John Doherty
• Jim Huffman website
• Jim's Twitter
• GrowthHit
• The Growth Marketer's Playbook

Additional episodes you might enjoy:

• Startup Ideas by Paul Graham (#45)
• Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
• How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
• Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
• How We're Validating Startup Ideas (#51)