Jeremy Shere, Founder & CEO of Tribal Knowledge Podcasting, talks with Ryan Alford, CEO and founder of Radical, a marketing firm based in South Carolina, and host of The Radcast, a podcast about marketing, pop culture, and media, about how the podcast drives business growth and has become the main marketing engine for the company.
We discuss:
- Why Ryan chose podcasting as his company's main marketing channel
- The strategy behind how Ryan uses podcasting to drive revenue
- How Ryan developed the podcast's tone and style
- Ryan's advice for businesses on the fence about podcasting
Connect with Ryan on LinkedIn
Visit Radical
Check out The Radcast
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
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B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing