There's a belief a plan to resurrect the extinct Moa will have ample roll-on effects.
US company Colossal Bioscience has partnered with Ngāi Tahu in a $50 million project to revive the flightless bird through gene editing.
Canterbury Museum's Senior Curator of Natural History Paul Scofield says it's a great eco-tourism opportunity.
He told Heather du Plessis-Allan people could come and see Moa roaming the hills in a reserve.
Scofield says scientists would also be able to see how these birds affected the ecology of New Zealand.
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The Mike Hosking Breakfast