Episode 673: Your Complete Plan to Your First $100k with Digital Products
Apr 8, 2024
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Learn how to make your first $100k with digital products, starting with 1-on-1 clients, testing scalable offers, and refining for scalability. Discover the importance of automation, key sales metrics, and the value of each lead. Explore strategies for social media ads, audience engagement, and upcoming podcast insights on business growth and digital product creation.
Understanding the model and math behind reaching 100k is crucial for business success.
Starting with 1-on-1 clients helps in quick profitability, content creation, and building a strong foundation.
Beta launches are recommended for testing scalable offers, refining messaging, and preparing for future growth.
Deep dives
Creating a Plan to Reach 100k with Digital Products
The episode focuses on outlining a comprehensive plan to help individuals go from zero to earning 100k per year through digital products. It emphasizes the importance of understanding the model and math behind the 100k goal, ensuring that the business model and financial calculations align to reach the desired income. The episode stresses the significance of matching the model to the audience, adapting offerings to customer needs, and the value of beta launches for testing scalable offers in the marketplace.
First Phase: Starting with One-on-One Clients for Speed to Profitability
The podcast recommends starting with one-on-one coaching clients as a quick and effective way to achieve profitability early on in the business journey. Emphasizing the benefits of quicker client acquisition, higher revenue potential, valuable content generation, and testimonial collection, this approach helps build confidence, refine messaging, and lay a strong foundation for future scaling and business growth.
Second Phase: Monetize Before You Make It with Beta Launches
The next phase involves transitioning to a beta launch strategy, where entrepreneurs focus on testing a scalable offer in the market to validate its appeal and effectiveness. By delivering a paid virtual workshop over several weeks, founders can gather feedback from founding members, refine content delivery styles and messaging, and gain confidence in their offerings while setting the stage for future growth and scaling opportunities.
Third Phase: 90-Day Relaunching and Scaling
In the final phase, the podcast introduces the concept of relaunching and scaling through 90-day cycles to achieve revenue targets and sustain business growth. By creating 90-day frameworks with clear revenue objectives and launch plans, entrepreneurs can focus on implementing consistent webinar strategies, refining messaging, improving conversion rates, and optimizing ad spend to drive scalable results and long-term business success.
Ad Strategy and Leveraging Content for Ads
The episode underscores the importance of leveraging social media platforms, particularly podcast content and successful Instagram posts, as testing grounds for ad content. By repurposing high-performing content and engaging with organic and paid strategies, entrepreneurs can optimize their ad campaigns, improve lead generation efforts, and maximize ROI by aligning content creation with audience preferences and paid advertising goals.
If you’ve ever wondered how to get from zero to $100k per year selling your digital products, we’ve got you covered! In today's episode, we walk you through a complete plan on how to do it, no matter where you are on your entrepreneurial journey!
Save these dates, June 6th, 11th and 13th, because our once a year 3-part LIVE training is happening very soon, and you can join the Business By Design Priority List NOW at https://www.businessbydesign.net/!
We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni.
In this episode you’ll hear:
Why the $100k number is such a beautiful threshold to cross in business
The reasons I recommend you start working with 1-on-1 clients in the very first phase of your business
How Phase 2 will allow you to test a scalable offer in the marketplace and what the goal of the beta launch isn’t
A look at Phase 3 and how you’ll be repeating and refining in order to scale in it
What to consider about automation and getting an organic and paid strategy in place
The “holy grail” metric and the way in which this number will measures the performance and health of your launch