Google Cloud Platform Podcast

Managing non-REST APIs like GraphQL and gRPC with Nandan Sridhar and David Feuer

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Sep 29, 2021
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ANECDOTE

Telco's Digital Nervous System

  • A large telco customer uses APIs to create a digital nervous system for their business.
  • This allows them to quickly recompose applications and roll out new offers faster, reducing development time from 12-18 months to 6-8 weeks.
ANECDOTE

APIs for Brand Experience

  • Brands are using APIs to enrich digital experiences and meet customers where they are.
  • This includes integrating with various devices and platforms, like Google Home, Apple Watch, and in-car systems, to provide personalized experiences in the 'age of assistance'.
ANECDOTE

Ecosystem Extension with APIs

  • Brands use APIs for ecosystem extension, allowing others to leverage their existing reach.
  • For example, consumer banks can partner with digital banks to reach demographics they traditionally haven't served.
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