Stratechery The Apple Vision Pro
Feb 6, 2024
Dive into the evolution of Apple’s devices, from the iPod to the Vision Pro, and explore their impact on tech. Discover the pros and cons of the Vision Pro, weighing its immersive entertainment features against productivity trade-offs. Learn how this new device can revolutionize personal media experiences, including tailored entertainment for small screens. Finally, compare augmented reality and virtual reality capabilities, addressing user challenges and what sets Apple apart from its competitors.
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Diamond Rio Nostalgia
- Ben Thompson fondly recalls using his Diamond Rio MP3 player throughout college.
- The limited storage capacity and proprietary expansion card were minor inconveniences compared to the high cost of a Mac and iPod.
Vision Pro as the New iPod
- The Apple Vision Pro is compared to the iPod, offering a superior video experience to the iPad.
- However, like the iPad, it currently lacks compelling productivity features.
Productivity Disappointment
- The Vision Pro's productivity capabilities are limited by its narrow field of view, UI challenges, and iOS-based operating system.
- Multiple app management, eye-tracking precision, and app size contribute to these limitations.