Mathew Sweezey is the Chief Strategy Officer of Smart Token Labs and former Co-Founder of the Salesforce Web3 Studio, where he helped create Salesforce's first commercial Web3 products and worked with the world's largest brands on their Web3 strategy. A 2X author, his last book, The Context Marketing Revolution, was published by HBR in 2020.

In this conversation, we discuss:
- ERC-5169 dynamic NFTs
- Smart Cats
- Onboarding Fortune 500 brands via NFTs
- Salesforce Web3 Studio
- Tokenizing vehicles
- Web3 tech powering verification
- Future-proofing
- Smart Token Labs - ERC-5169
- xNFTs as apps
- Token-2-Token messaging
- Tokens are apps, wallets are browsers
- All NFTs will be xNFT
- Token gating
- Joy ID
- Smart Layer Network

Smart Layer
Website: www.smartlayer.network
X: @SmartLayer
Discord: discord.gg/smartlayer

Mathew Sweezey
X: @msweezey
LinkedIn: Mathew Sweezey

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#295: Mathew Sweezey, CSO at Smart Token Labs, on ERC-5169 Dynamic NFTs, Future Proofing, and Smart Cats