In this episode of The Russell Brunson Show, I’m sharing a live presentation I gave at one of the biggest virtual events in Spain… Where I broke down the exact steps I took to become a coach, attract dream clients, and build a multi-million dollar business using frameworks.

If you’re a coach (or want to be), this is a crash course in how to go from someone with a result… to someone who can replicate that result in others and actually build a business around it. I walk through the four-step process I’ve used to create offers people want, get my clients life-changing results, and build programs like Inner Circle and Atlas.

Key Highlights:

The #1 mistake new coaches make (and why you should never skip this step)
Why results alone aren’t enough… You need a tested framework
How to use student results to massively explode your coaching business
How to name and own your proprietary process so people talk about you
The real story behind my first coaching client, and why I coached him for free
How I helped Organifi go from almost shutting down… to blowing up

Essentially, this is how you build a coaching business that actually lasts. Not by chasing trends or selling empty promises, but by serving people, proving your process, and turning those wins into stories that sell for you. If you’re serious about building a coaching empire, start with this episode!

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104. Violet Roumeliotis on welcoming refugees