For Starters with Alexa von Tobel
Why Utility Matters with Vishal Garg of Better
Sep 15, 2021
Vishal Garg, Founder of Better, shares how he founded an all-in-one platform to revolutionize the mortgage process. He discusses the impact of COVID on housing, the future of homeownership, and the importance of hiring motivated individuals. Get insights on the challenges of recruiting in the mortgage industry and the surprising aspects of being a founder.
32:45
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Quick takeaways
- Better.com's success is attributed to their dedication to customer utility, offering faster approval times, rate guarantees, and improved closing processes.
- Vishal Garg envisions a future where homeownership becomes more flexible and accessible through fractional ownership of homes, similar to the democratization of the stock market.
Deep dives
The Inefficient Home Buying Process Inspires Better.com
Vishal Garg founded Better.com in 2012 after experiencing the inefficiencies of the home buying process firsthand. Realizing the potential for improvement, he launched Better.com in 2016 as a digital-first home ownership company. The platform provides a seamless end-to-end experience, assisting customers with every step of the home buying process, including finding an agent, securing a mortgage, and obtaining insurance. Better.com has grown rapidly, funding over $31 billion in home loans and providing $7 billion in coverage through their insurance divisions. The company's success is attributed to their dedication to customer utility, offering faster approval times, rate guarantees, and improved closing processes.
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