Kelvin Sampson and the Four Cs of Championship Culture

In this episode of The Daily Coach newsletter in audio form, we revisit the story of University of Houston head coach Kelvin Sampson and the four pillars that define his approach to leadership and culture. Through decades of triumphs and setbacks, Sampson has discovered that consistency, competence, confidence, and confrontation are the keys to building teams that last. His philosophy reminds us that leadership is not about avoiding hard truths but about meeting them head-on, grounded in trust, accountability, and resilience.

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