An Empire that Empowers: Interview with CEO Liz Bohannon of Sseko Designs Ep. 72

In her early twenties, Liz Forkin Bohannon identified an “integrity gap” between what she claimed she cared about—issues facing women living in extreme poverty—and how she conducted her daily life. So, she quit her job and bought a one-way ticket to Uganda. Fast forward to 2019, Liz is the CEO of Sseko Designs, a fair-trade, fair-wage fashion brand employing and empowering women in Uganda and the U.S.! In this segment of our Women Making it Happen in Their Careers series, you’ll hear how Liz’s “beginners pluck” helped her “actively co-create the world she wanted to live in” and how YOU can support Sseko’s mission! Spoiler alert: supporting Sseko’s missions involves shopping for gorgeous bags, jewelry, and shoes—what a fantastic way to help empower women! P.S. In our conversation, Liz and I realized we’re reading the same book at the moment so we meandered into a few psychological and sociological topics just for fun e.g. how comparing ourselves to others objectifies them, why risk taking is essential for building self-esteem, and how an inadvertent indoctrination of cognitive distortions is related to the rise in depression and anxiety in the U.S.