Josh Reese, Senior VP at Paramount & Co. talks with Jeremy Shere, founder of Tribal Knowledge Podcasting, about marketing to a new sector.
Highlights:
How Josh and his team connect with athletic directors, facility managers, and other members of their niche audience
Strategies for educating a new audience with case studies
Learn more about Paramount & Co.
Connect with Josh Reese on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
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B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing