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The Authority Hacker Podcast - Actionable Online Marketing
#330 - 7 Sites Beating Google's Algorithm
Feb 12, 2024
The hosts analyze sites that are beating Google's algorithm and provide insights on their strategies. Topics discussed include the importance of branded search, user-generated content, and original product pictures for SEO. They also explore affiliate link placement, monetization approaches, and strategies for diversifying income. The podcast covers how websites in the child safety seat niche focus on building authority, and how a backpack website built a community and monetized through sponsorships. Additionally, website design, presentation, and ranking strategies are analyzed.
01:09:30
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Quick takeaways
- Doctors of Running is a website run by doctors of physical therapy who provide trustworthy running gear reviews backed by real-life testing and clinical insights.
- Believe in the Run is a running gear review website that offers detailed insights from experienced runners, multiple reviewer perspectives, and a strong social media presence.
Deep dives
Doctors of Running: Trustworthy Reviews from Physical Therapists
Doctors of Running is a website that provides trustworthy reviews on running shoes and other running gear. What sets them apart is that their team consists of doctors of physical therapy who are also avid runners. With their extensive knowledge and experience, they provide in-depth analysis and clinical insights into the art and science of running. Their reviews are backed by real-life testing and are presented in a technical yet informative manner. The team's expertise and credibility make them a reliable source for runners looking for the best footwear options. They also have a popular podcast and a running community, further solidifying their position as authorities in the field.
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