Crux of the Matter

Pipelines are often thought of as simple logistics channels, but in reality, they operate more like sprawling processing plants. This complexity has long been underserved by outdated control systems that lack the sophistication of modern software.

The challenge is clear: legacy systems are hindering efficiency, sustainability, and even talent retention as younger generations expect better tools in the workplace. How do we overcome this inertia?

In this latest episode I catch up with Vicki Knott, Co-Founder and CEO of Crux OCM, whose exciting work is transforming pipeline control rooms with analytics and automation tools designed for the modern era. Vicki shares how her team is delivering measurable gains in throughput, emissions reductions, and energy efficiency—without a single piece of new steel.

We cover some of the biggest questions shaping the future of pipeline control systems:

1️⃣ Why have pipeline control systems been left behind by digital innovation?

2️⃣ How does Crux OCM’s technology deliver real results for operators?

3️⃣ What role does trust in cloud-based systems play in accelerating adoption?

4️⃣ How does Microsoft’s involvement amplify Crux OCM’s vision?

5️⃣ What lessons has Vicki learned about driving transformation in a traditional industry?

Crux OCM recently closed a $17M Series A funding led by Microsoft, who recognizes the importance of the shift to zero-trust, cloud-based control room solutions that are reshaping the energy industry.

About the Guest:

Vicki Knott is the Co-Founder and CEO of Crux OCM, a company dedicated to modernizing pipeline control systems. With a background in chemical engineering and a sharp focus on industry needs, Vicki is driving digital transformation for pipeline operators around the globe. She has led Crux OCM through key milestones, including a $17M Series A investment backed by Microsoft’s M12 Fund.

Contacting the Guest

🌐 Visit Crux OCM: cruxocm.com

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