Why is selling a business stressful & how can this be avoided with The Seller Whisper Denise Logan

When a business is being sold on, why do some businesses not get sold and why do some business owners suddenly ask for money? Ronan talks to Denise Logan also known as the Seller Whisperer about this, why selling a business can be stressful, how she sees OMY One More Year a lot and her recent book.