The Common Reader

Natasha Joukovsky: literature, capitalism, and Jane Austen.

Feb 2, 2025
In this engaging discussion, Natasha Joukovsky, a novelist and consultant at Accenture, shares her unique perspective on blending literature with the corporate world. She reminisces about discovering Jane Austen's works at a young age and how they shaped her understanding of social dynamics. Natasha highlights the challenges artists face in navigating commerce and creativity, while also reflecting on the moral complexities found in modern literature. Her insights into Austen's characters reveal the layers of authenticity in their portrayals, connecting past and present societal dynamics.
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INSIGHT

Balancing Art and Career

  • Natasha Joukovsky prioritizes writing and has taken leaves of absence to focus on it.
  • Financial independence allows her to pursue art without compromising its quality for income.
INSIGHT

Bitterness in Publishing

  • The publishing industry's competitiveness and low pay breed bitterness, hindering artistic quality.
  • Joukovsky values traditional publishing but maintains financial independence to avoid this.
INSIGHT

Girard and Joukovsky

  • Rene Girard's work provided Joukovsky with a vocabulary to articulate dynamics she already felt in classic literature.
  • Her understanding of these dynamics comes from authors like Austen, Eliot, and Proust.
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