💎Why a small number of ads get most of the spend on Meta: deconstructing probabilistic Bayesian paradigms. ðŸ›
Apr 20, 2023
07:07
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Why do a small number of ads get most of the spend on Meta?
In this episode, we’ll talk about why this is good for your ads - and discuss the probabilistic Bayesian testing paradigm as well, which so you understand how Meta’s algos make these decisions so you can construct your creative testing process more intelligently.