This week on the Destination Marketing Podcast, Adam continues his trip in Arkansas and meets up with Gretchen Hall, Chief Operations Officer at Destinations International. They chat about her recent move from Visit Little Rock to Destinations International and some of the things that she has learned in her new role.

“You might be a small destination or a large destination but we all have similar issues, whether that be trying to work toward becoming a community shared value, or providing tools to provide relevancy and measurement of the impact of destination organizations. We are scaling that so that all of our membership base can utilize those tools and become successful in their own communities.” -Gretchen Hall

Destinations International
The Architects of Destination Advocacy Podcast
Episode 84: Gretchen Hall - Little Rock Rock Stars

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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.

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207: Making Tourism a Community Shared Value with Gretchen Hall