In this episode, I talk with Austin Franke, brand strategist and founder of consultancy firm Woopunch. Austin has quite an unconventional approach to branding, using knowledge from behavioral science and other evidence-based fields. We talk about some ugly truths in branding and how we can move beyond the typical branding cliché's. 

Check out Austin's business and make sure you subscribe to the newsletter. Woopunch

Find the full list here on the blogpost, or watch the video on Youtube (dropping the 17th of march).

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