Talking finance with Susan Boles from ScaleSpark

Today, I want to dig deep into some of the decisions you make early on in your agency that can have a HUGE effect on how your business develops in the future. We will be discussing:

Do you charge hourly or do you use value-based pricing?

Do you make sure you and your team use time tracking?

Are you sure you are making the best use of your time?

In this episode I am delighted to be joined by Susan Boles, virtual CFO and owner of organisation, Scale Spark.

We are going to be discussing all of the above and everything else in between to help you be sure you’re running a resilient and efficient agency.

[02:02] What are the common types of challenges most agencies seem to have?

[06:41] Your money mindset will have a HUGE effect on you and how you run your business. You may find that this is something you have to address, in order for you to reach your full potential as an agency owner. 

[09:25] People tend to structure their agency based on their experience as an employee at previous agencies. Why is this a problem?

[14:03] “Why are you doing it that way?”

[16:18] Let’s dig deeper into package pricing and the importance of tracking your time. 

[24:40] When you have data about how long a task takes, you can start to find more efficient ways of doing those tasks!

[27:48] Susan gives her 2 top tips for new agency owners.

[29:38] If Susan could go back in time and give herself some business advice, what would it be?