Akimbo: A Podcast from Seth Godin MORE ON STRATEGY
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Oct 2, 2024 Discover how the metaphor of a river illustrates the dynamics of change and the power of collective behavior. Explore the complex influence of social systems on individual actions and societal structures, revealing the nuances of collective change. Dive into the historical evolution of dining and online shopping, highlighting key figures like Duncan Hines and Nina Zagat. Finally, see how data-driven rankings shape industries and influence societal behaviors, from the restaurant scene to higher education.
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The River of Change
- A river's essence is its current, representing the natural flow of things.
- Changing a river's course is best done by subtly guiding it, not forcefully damming it.
The Collective and Systems
- Systems naturally arise when people collaborate to fulfill a shared need.
- These systems, though sometimes invisible, profoundly shape our lives and behaviors.
Influencing Systems
- Systems, though complex, are not immutable.
- We can influence them by altering cultural boundaries and status roles within them.
