Creating viral and engaging content is not just getting in front of a camera and press record.

Although you certainly need that to get started, there’s a lot that goes into growing your content.

In this conversation with our good friend, Diego Vetencourt, he shares how he managed to start working with some of the biggest personalities in the online world such as Sam Parr and Ryan Holiday.

We dive into what it takes to grow your own business, what are some of the elements you need to work with high-caliber clients, and what are some of the secrets to creating viral content.