In this engaging discussion, Arel Moodie, a talented speaker known for his strategies in finding paid gigs, shares invaluable insights on growing a speaking business. He emphasizes the importance of 'spinoff business' and building a solid reputation. Arel discusses the significance of networking, nurturing relationships, and leveraging tools like Talkadot to enhance audience engagement and feedback. Plus, he shares personal challenges and practical tactics to create lasting opportunities. Perfect for anyone looking to elevate their speaking career!
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volunteer_activism ADVICE
Outbound Marketing Strategy
Master outbound marketing within one vertical before expanding.
Leverage success in one area to gain similar clients, creating a flywheel effect.
volunteer_activism ADVICE
Leveraging Speaking Gigs
Utilize every speaking gig intentionally to generate spinoff business.
Don't rely on a "shotgun approach" of looking for any speaking opportunity.
volunteer_activism ADVICE
Speaker Recon
Research similar speakers to identify potential speaking opportunities.
Use Google to search for their names along with keywords like "conference" or "keynote."
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“The biggest mistake that I see speakers make is that they think that if you just go on stage, and you do a good job speaking, the spinoff business will magically present itself.”
Being on stage is pretty much always the most fun and most rewarding part of being a professional paid speaker — but as all experienced speakers know, what happens on stage is only the tip of the iceberg when it comes to building a successful speaking business.
This week, Arel Moodie joins the show to break down how to find more paid gigs in your chosen niche through what Arel calls "spinoff business." Arel and Grant talk about how to build a solid reputation, nurture relationships, and leverage connections to turn one speaking gig into two or three more.
Arel goes into detail about his challenges while starting out as a speaker and what tools he used to break into the industry and get past the toughest part: getting his first gig. Finally, Arel talks about a tool called Talkadot that speakers can use to expand their reach and build more connections from the stage.
If you're ready to take your speaking business to the next level, this is a must-listen episode for you!
You’ll learn:
The 3 types of people in every audience
Why spinoff business is important
How to build a stellar reputation
Why you should join a local Chamber of Commerce
How to use Talkadot to grow your speaking business
And so much more!
“Clients will book you if they have confidence that you have done well with a group like theirs in the past.”