Liam Scully, CEO of Lincoln City FC, gives us a masterclass on what running a football club in the UK implies. We specifically talk about:

• The core elements of their sports business model.
• Embracing innovation to find new sources of growth.
• The role of the stadium in fan engagement initiatives.
• The opportunities that arise with new ownership.
• Leadership frameworks...and much more!

Enjoy!

World Football Summit: The football we want, and need.

This podcast is for leaders who want to shape the future of the football (or soccer) industry. On this show, we will bring you closer to the people and the organizations who are driving change in the sports business industry all over the world.

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